Posted in: Cryptocurrency News
Published:
October 28, 2019 10:17 AM UTC

Justin Sun’s Hype-Train Trumpets ‘$100 Billion Mega Corp’ Tron Partner

Blockchain company Tron is expected to reveal a partnership with a US “mega corporation” this week. Founder Justin Sun tweeted the announcement last week, hyping Tron, BitTorrent and Wink. Sun is prone to over-the-top announcements that often fail to materialize, like the infamous canceled lunch…

  • Blockchain company Tron is expected to reveal a partnership with a US “mega corporation” this week.
  • Founder Justin Sun tweeted the announcement last week, hyping Tron, BitTorrent and Wink.
  • Sun is prone to over-the-top announcements that often fail to materialize, like the infamous canceled lunch with Warren Buffett.

Blockchain company Tron will reveal a partnership with a US “mega corporation” this week, according to founder Justin Sun.

In typical over-the-top fashion, Sun teased the details last week, suggesting the deal would benefit Tron’s native cryptocurrency TRX. However, those in the crypto-sphere will take Sun’s tweet with a pinch of salt. Sun is no stranger to hyperbole and hype, with his claims often falling flat.

“Tron will partner with a hundred billion dollar USD mega corporation next week. It will not only benefit TRX but all TRC10&20 tokens including $BTT & $WIN etc. It will broadly distribute TRON Dapps and tokens to billions of customers. TBA. Make a guess?”

Tron’s ‘mega-corporation’ partnership

Tron – a purported blockchain rival to Ethereum focused on smart contracts and decentralized apps (dApps) – is expected to reveal a major partnership this week. According to Sun, the deal will distribute dApps and tokens to billions of customers.

He also claims the partnership will benefit other cryptocurrency projects he’s associated with, BitTorrent (BTT) and Wink (WIN).

Justin Sun has had a reputation of being a showman with inflated claims. | Source:

Which US company is it?

There are only a handful of US companies with a $100 billion market capitalization and even fewer that might have an interest in partnering with a blockchain project like Tron.

At a quick glance, here are some of the $100 billion technology companies:

  • IBM
  • Salesforce
  • Oracle
  • Cisco
  • Intel
  • Nvidia
  • Microsoft
  • Apple
  • Amazon
  • Google
  • Facebook
  • Netflix

Then consider which of these have an infrastructure to ‘distribute tokens’ and host dApps for ‘billions of customers.’

Justin Sun and Tron: all talk?

For those who have followed the cryptocurrency space for more than a few years will probably read this with a degree of scepticism. And rightly so. Sun has a long history of hyping up announcements that fall flat.

Back in April this year, Sun touted Tron’s “official partnership” with Liverpool Football Club, which LFC then refuted.

In a more high-profile move, Sun boasted about paying $4.5 million for a lunch with Warren Buffett. He later cancelled the meeting, allegedly due to a bout of kidney stones.

Tron could be on the cusp of a game-changing partnership… or another over-hyped marketing disaster.

This article was edited by Samburaj Das.

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Last modified: October 28, 2019 1:23 PM UTC

Ben Brown @_ben_brown

Ben is a journalist with a decade of experience covering financial markets. Based in London, UK, his writing has appeared in The Huffington Post and he was Chief Editor at Block Explorer, the world's longest-running source of Blockchain data. Reach him at benjamin-brown.uk or on Twitter at _Ben_Brown. Email ben @ benjamin-brown.uk.

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