NBA Legend Kobe Bryant to Speak at Tron’s Crypto Conference

NBA legend Kobe Bryant has been confirmed for a high profile speaking slot at niTROn 2019, the inaugural international crypto conference organized by Tron.

Marketing boon for Tron?

In October, reported that former US president Bill Clinton delivered an address at Ripple’s Swell conference in San Francisco where he stated that blockchain technology has “staggering” possibilities. Bryant’s upcoming appearance at the Tron summit is yet another indication of the burgeoning profile of the cryptocurrency industry, which — armed with ICO capital — now has real pulling power compared to a few years ago.

Bryant is an all-time-great slated to be inducted into the NBA hall of fame in 2021 following a wildly successful 21-year career with the Los Angeles Lakers, in which time he also won two Olympic gold medals with the US Men’s Basketball team. Since his retirement, he has been at work on a number of media projects, but this is his first public foray into the world of cryptocurrency.

To some, his involvement is a genuine coup for the cryptocurrency ecosystem, as it potentially provides an avenue for one of the world’s most respected sports figures to introduce crypto to some of his over 14 million Twitter followers. To others, however, Sun’s announcement may likely go down with a pinch of salt as the recent saga surrounding the crypto project’s allegedly-misleading characterization of a partnership between Tron and Baidu — which turned out to be a cloud computing agreement — has yet to fully die down.

The niTROn summit specifically aims to appeal to uninitiated industries to give blockchain technology a try, so the use of a popular face is perhaps understandable for marketing purposes, but it will also be interesting to get Bryant’s original thoughts on cryptocurrency.

Speaking to Forbes about adding Bryant’s participation to the summit, Sun said:

“Kobe Bryant is a basketball genius. I have been a huge fan of Kobe and deeply inspired by his journey. It’s my great honor to have Kobe as our special guest for the niTROn Summit. It’s worth mentioning that Kobe Bryant is not only a basketball genius, but also an investment genius. We look forward to hearing his great speeches at the summit.”

According to information from Tron, Justin Sun will share useful data about Tron’s future plans in the course of the summit. There will also be a special session for blockchain development leaders to discuss technical issues such as DEX development and public chain research.

Kobe Bryant Image from Shutterstock

Last modified: October 5, 2020 5:18 PM

David Hundeyin

I am a busy Nigerian writer, journalist and writer with an interest in tech and finance. When I'm not contributing to CCN and traveling around Africa, you can catch me contributing to CNN Africa, or in the writers room at 'The Other News', Nigeria's weekly answer to 'The Daily Show' with nearly 2 million viewers. My work on 'The Other News' was featured in the New Yorker Magazine, and that was then cited in the Washington Post so I'm not sure that counts as a feature but I'll definitely mention it too! I have been nominated by the US State Department to take part in the 2019 Edward R. Murrow Program for journalists under the International Visitors Leadership Program. I also like hamsters. You can reach me on Twitter at _David_Hundeyin