Call of Duty Warzone Mobile Could Be Activision’s Biggest Success Yet
Call of Duty Warzone on mobile is an absolute no-brainer for Activision - if the publisher does right by the popular free-to-play battle royale. | Source: Activision
- Call of Duty Mobile was one of the most popular mobile app launches of all time.
- Activision is looking to bring Warzone to mobile platforms too.
- Even with longer match times, Warzone is almost certainly going to clean up.
Call of Duty Mobile was a hugely successful endeavor for Activision, so it’s no shock that they seem to be bringing Warzone to the platform too.
Call of Duty news website, Charlie Intel, noticed a posting on the Activision jobs site that requires the applicant be able to:
“harvest, adapt and deliver the essential features from Warzone console and PC into their best mobile instantiation.”
If Activision is bringing Warzone to mobile platforms then it could very well be there biggest success ever.
Warzone Mobile Could Be Huge
Back when the original Call of Duty Mobile launched, it had the second most successful mobile app launch in history, falling just short of Niantic’s Pokemon Go .
Warzone is also immensely popular in its own right. On Twitch the game has over sixteen million hours viewed in the past week alone .
If the game does come to mobile platforms, it’s likely to surpass even COD: Mobile’s numbers. If Activision is lucky, it might even finally push Pokemon Go out of that coveted number one spot. You can see more about why the mobile version of COD is popular in the video below.
There are Some Challenges Ahead
Despite Warzone being immensely popular, there are some key differences between it and regular COD: Mobile that may prevent the game from reaching the same heights.
A typical round of Warzone lasts longer than your standard team deathmatch. Mobile players may not be willing to sit down and spend that long playing a single match on their phones. Having said that, it didn’t stop games like Fortnite or PubG being successful on the platform.
With Fortnite’s woes on iOS amid the ongoing Epic vs Apple stand-off, there’s a void for popular battle royale games and Warzone could easily fill that space. Take Activision’s marketing budget and the ever-popular Call of Duty brand, a mobile edition of Warzone is almost guaranteed to rake in plenty of money.
Disclaimer: The opinions expressed in this article do not necessarily reflect the views of CCN.com.
