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Strategy Upsizes ‘Stretch’ Offering to $2B To Buy More Bitcoin

Published 25 July 2025
Prashant Jha
Authors
Edited by Insha Zia

Key Takeaways

  • MicroStrategy boosts its “Stretch” preferred stock offering from $500 million to $2.8 billion.
  • Proceeds will fund further Bitcoin acquisitions under its long-term treasury strategy.
  • The Stretch series introduces a variable dividend for the company’s offerings.

Strategy (formerly MicroStrategy) isn’t slowing down on its Bitcoin (BTC) accumulation.

The firm has expanded its latest convertible stock offering from $500 million to $2.8 billion, with the proceeds earmarked — once again — for Bitcoin.

The new offering, dubbed Series A “Stretch” preferred stock, breaks from the company’s earlier fixed-dividend structure by allowing monthly adjustments to its 9% annual dividend payout.

Strategy aims to stabilize the share price around $100, with shares initially priced at $90, at the low end of the marketing range.

This latest raise is part of the company’s ambitious “42/42” plan — a long-term goal to raise $84 billion by 2027 to continue accumulating Bitcoin.

Introducing ‘Stretch’: Strategy’s Most Flexible Stock Yet

Stretch stands out from earlier Strategy offerings for one key reason: its dividend is variable.

Here’s how it compares to previous issuances:

  • Strike (STRK): Convertible, 8% fixed quarterly dividend.
  • Strife (STRF): Non-convertible, 10% fixed cumulative dividend.
  • Stride (STRD): Non-convertible, 10% fixed non-cumulative dividend.
  • Stretch (STRC): Non-convertible, variable 9% dividend paid monthly.

This added flexibility could allow Strategy to better manage its capital amid BTC price swings and investor demand, as the company tightly ties its balance sheet to the asset.

BTC Holdings Climb Above $72 Billion

Strategy currently holds 607,770 BTC, valued at roughly $72.4 billion.

Since May, the firm has made nine separate Bitcoin purchases, including a blockbuster 13,300 BTC buy in June.

Strategy has added over 51,000 BTC in the past two months, worth more than $5.4 billion.

While many view Strategy as the gold standard for corporate Bitcoin adoption, not everyone is on board.

Some critics, including analysts at JPMorgan, have warned that the company’s debt-heavy strategy could backfire if Bitcoin’s price turns sharply lower.

Debt-Fueled Bitcoin Strategy Draws Scrutiny

Critics argue that Strategy’s growing reliance on preferred stock and convertible notes exposes shareholders to increased risk.

JPMorgan analysts warned that these debt-financed purchases add “leverage and froth to the market,” and may spark deleveraging if BTC falters.

They caution that a sharp drop in Bitcoin’s value could wipe out equity, trigger debt repayment issues, and even threaten bankruptcy.

Still, CEO Michael Saylor remains unfazed.

Strategy’s aggressive Bitcoin playbook has made it one of the largest BTC holders in the world — and with $2.8 billion in fresh capital, that bet looks like it will only get bigger.

Prashant Jha

Prashant Jha is a seasoned crypto journalist based in Delhi, India, with a Bachelor’s Degree in Computer Science Engineering. Passionate about the evolving world of blockchain and cryptocurrencies, he has been a dedicated voice in the industry since 2018. Prashant’s expertise lies in regulatory reporting, where he unravels complex legal and financial developments with clarity and precision. Before joining CCN in 2024, he honed his craft at Cointelegraph, establishing himself as a trusted name in crypto journalism.

His coverage spans major industry events, including the high-profile collapses of FTX, Three Arrows Capital (3AC), and LUNA, offering readers insightful analyses of their regulatory and market implications. Prashant’s technical background enables him to bridge the gap between intricate blockchain technology and its real-world applications, making his work accessible to novices and experts.

Beyond his professional pursuits, Prashant is an avid music enthusiast, often exploring diverse genres to unwind. A sports lover, he has a particular passion for cricket and frequently engages in discussions about the game. His multifaceted interests and sharp journalistic instincts make him a valuable contributor to CCN, where he continues shaping the crypto landscape's narrative.

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