Meet the Top 101 in Crypto
News
3 min read

Michael Saylor’s Strategy Continues Bitcoin Accumulation Spree as BTC Smashes Record Highs

Published 14 July 2025
Eddie Mitchell
Authors
Key Takeaways
  • Strategy has acquired an additional 4225 Bitcoins for $472.5 million.
  • Its 601,550 BTC portfolio carries an unrealized profit of over $29 billion
  • Bitcoin is increasingly being adopted as a reserve asset by major corporations and governments.

Bitcoin’s (BTC) push above $120,000 has done little to deter the world’s most ambitious BTC investment firm, Michael Saylor’s Strategy, from bullishly buying up BTC despite all-time-high prices.

Now, after spending almost $500 million on BTC, Strategy’s portfolio is worth over $72 billion.

The Bitcoin Strategy

As per a recent filing, Strategy has purchased 4225 BTC at an average of $111,827 per token. The purchase, which amounted to $472.5 million, is currently in profit with BTC trading above $121,000.

The firm’s portfolio now includes 601,550 BTC and is worth $72.72 billion, placing it squarely as the world’s top corporate BTC holder.

Now costing an average of $71,290 per BTC, Strategy’s gigantic BTC portfolio has a sizeable unrealized profit of $29.83 billion.

Amid Bitcoin’s rally, the firm’s stock, MSTR, has relished a 7.77% increase over the past 5 days, and is up over 44% year-to-date.

The move was largely funded by the firm’s massive at-the-market (ATM) equity launch, which offered up to $4.2 billion in 10% Series A Perpetual Stride Preferred Stock (STRD)

Heavy Competition

Strategy’s holdings almost put it on par with another U.S. giant, BlackRock, which commands $84.2 billion in net assets under its iShares Bitcoin Trust (IBIT), the world’s largest spot Bitcoin exchange-traded fund (ETF).

U.S. corporate dominance is bolstered by Donald Trump’s decision to officially establish a Strategic Bitcoin Reserve, which is now comprised of the 198,012 BTC worth over $24 billion it has gathered from criminal seizures.

Saylor’s feverish approach to BTC investing has caused a cascade of firms, both crypto-native and traditional, to pursue Bitcoin as a reserve asset.

The most recent success is Japan’s Metaplanet, which has aggressively pursued BTC since turning to a ‘Bitcoin-first’ company in April 2024.

Similarly, Metaplanet’s BTC pivot has yielded incredible results for its once-floundering stock price, which in the past year has risen 1,427.45%.

Evidently, some of the wealthiest entities in the world are recognizing BTC’s potential as a long-term store of value.

Eddie Mitchell

Eddie is a gaming and crypto writer at CCN. Covering the often weird and wonderful world of Web3 with an adoring, but skeptical eye.

Prior to CCN, Eddie has spent the past seven years working his way through the crypto, finance, and technology industry. He began with PR and journalism with Bitcoin PR Buzz and BitcoinNews.com, eventually working his way to become a copywriter with a dozen firms, including the likes of Polkadot before returning to journalism in 2023.

Having studied Radio production and journalism at University in the UK, Eddie spent a few years making podcasts and presenting on a local London radio station as he built up his writing chops.

A lifelong skateboarder, Eddie can often be found at the skatepark or touring the streets looking for something new to try. That, or kicking back playing JRPGs on his original PSP.

Related

Survey Icon
Help us improve
1 of 4
Is this your first time here?
What brought you here today?
What are you most interested in?
Would you be interested in:
Thank you icon
Thank you for your feedback!
DMCA.com Protection Status