Meet the Top 101 in Crypto
News
3 min read

MELANIA Developers Quietly Offload Millions as Token Sinks Deeper Into the Red

Published 10 April 2025
Prashant Jha
Authors
Edited by Insha Zia

Key Takeaways

  • MELANIA creators are quietly offloading their holdings.
  • Despite initial hype, the token has failed to replicate the success of President Trump’s memecoin.
  • Developers have sold off millions in tokens as prices hit new lows, signaling a potential exit strategy.

Since its debut in January, the MELANIA token has been on a relentless downward spiral, dropping 96% from its peak.

What was once a hopeful project tied to the First Lady’s branding now faces a grim reality. The developers behind the token are offloading their holdings as the value continues to sink.

Launched just a day after President Donald Trump’s official memecoin, MELANIA initially rode the wave of memecoin mania that surged earlier this year.

However, unlike Trump’s token, which maintained some momentum, MELANIA has struggled to keep up and is now facing a significant decline.

MELANIA Creators Offload Tokens

Data from blockchain analytics firm Lookonchain reveals that the creators behind MELANIA have been steadily dumping their holdings.

In the past 25 days, developers have sold 6.72 million MELANIA tokens, valued at approximately $4.2 million, through liquidity adds and pulls across eight different wallets.

This comes after a $2 million sale of MELANIA community funds via single-sided liquidity last week.

Notably, the project’s creators have moved $30 million worth of MELANIA tokens from community funds into a wallet address starting with Cq2Tj6, distributing the assets across multiple new positions:

  • Two new positions worth $6 million each.
  • Over $3 million was transferred to exchanges.
  • Approximately $500,000 already liquidated.
Melania token dump.
Melania token distribution. Source: Bubblemaps.

The batch of transfers suggests the team is strategically unloading MELANIA tokens while they can, amid an ongoing sell-off. With team wallets holding 92% of the total supply, the token’s value may face further pressure as the developers cash out.

A Sharp Decline From ATH

MELANIA’s price decline has been staggering. After reaching an all-time high (ATH) of $13.73 on January 20, the token has plummeted more than 95%, now trading at just $0.51—having hit a new all-time low of $0.49 yesterday.

This dramatic fall mirrors the fate of other tokens launched after the memecoin craze.

The First Lady’s memecoin launch followed a similar path to Trump’s, as she debuted an NFT collection shortly after his sold out in minutes.

However, both MELANIA and Trump’s tokens are now trading at significant losses, with little to no support from the crypto community.

Connections to Controversial Figures

While both Melania and Trump’s memecoins appeared to have the backing of the political figures themselves, questions remain about the true origins of the MELANIA token.

Hayden Davis, a figure with a controversial history tied to multiple scams, is reportedly linked to the project’s development.

This connection raises further doubts about the token’s long-term viability, especially as its price continues to fall.

Prashant Jha

Prashant Jha is a seasoned crypto journalist based in Delhi, India, with a Bachelor’s Degree in Computer Science Engineering. Passionate about the evolving world of blockchain and cryptocurrencies, he has been a dedicated voice in the industry since 2018. Prashant’s expertise lies in regulatory reporting, where he unravels complex legal and financial developments with clarity and precision. Before joining CCN in 2024, he honed his craft at Cointelegraph, establishing himself as a trusted name in crypto journalism.

His coverage spans major industry events, including the high-profile collapses of FTX, Three Arrows Capital (3AC), and LUNA, offering readers insightful analyses of their regulatory and market implications. Prashant’s technical background enables him to bridge the gap between intricate blockchain technology and its real-world applications, making his work accessible to novices and experts.

Beyond his professional pursuits, Prashant is an avid music enthusiast, often exploring diverse genres to unwind. A sports lover, he has a particular passion for cricket and frequently engages in discussions about the game. His multifaceted interests and sharp journalistic instincts make him a valuable contributor to CCN, where he continues shaping the crypto landscape's narrative.

Related

Survey Icon
Help us improve
1 of 4
Is this your first time here?
What brought you here today?
What are you most interested in?
Would you be interested in:
Thank you icon
Thank you for your feedback!
DMCA.com Protection Status