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How Kim Kardashian’s CBD-Fix Could Set Cannabis Stocks on Fire

Last Updated September 23, 2020 12:41 PM
Gerelyn Terzo
Last Updated September 23, 2020 12:41 PM

By CCN.com: Everything Kim Kardashian touches seems to turn to gold. This could be true for investments, too, including cannabis stocks such as Aurora Cannabis (ACB).

Kim Kardashian and Kanye West are expecting baby No. 4, and the mom-to-be is suffering from some anxiety. It’s nothing a little cannabidiol, or CBD, couldn’t cure, such as the kind made by Aurora Cannabis. The Kardashian-Wests are having the baby via surrogate, so don’t worry. Not to digress, but with their resources, they could easily afford a nanny for each kid so it’s unclear why her nerves are fried.

Despite the stress, the most famous Kardashian held a baby shower for the new bouncing baby boy to come, seeking to calm her nerves with CBD. Her backward was basically transformed into a hot yoga studio. The most famous Kardashian said she wanted to “zen out on a Saturday,” giving guests the option to “have a puff or put on some oil,” saying:

“I thought it was kind of ridiculous to have a fourth baby shower. But I thought I’m freaking the f*** out having a fourth kid. So, because I’m freaking out and the baby is coming in, like, two weeks, I thought what better way to celebrate than to have a little CBD.”


Kardashian Effect

There’s no telling if Aurora Cannabis was the CBD Kardashian chose, and the stock is relatively flat today. But never underestimate the Kardashian effect, which could fuel further gains in a stock that has already been on fire. Aurora Cannabis’ stock has advanced 70% year-to-date, and some analysts have warned  that it’s overheated relative to sales. Meanwhile, Jim Cramer said in March  that Aurora Cannabis was undervalued, the catalyst for which is consumer products guru Nelson Peltz joining as an advisor.

It’s very possible that ACB and many cannabis stocks will have the wind at their back all year. It depends on which way the recreational marijuana regulatory pendulum swings.

Aurora Cannabis

Kim Kardashian may not make the cut as a millennial, but it’s this generation that has largely been driving Aurora Cannabis’ shares higher. This according to millennial-friendly investment app Robinhood, which boasts more than 420,000 customers who are reportedly invested  in ACB. In fact, Robinhood counts more users owning shares of Aurora Cannabis than those invested in tech giant Apple.


If Aurora Cannabis and other cannabis stocks have more runway for gains in 2019, Kim Kardashian is one influencer who could keep the party going.

cannabis stocks
Aurora Cannabis shares are on fire. | Source: Yahoo Finance