From a reluctant childhood musician in Vienna to a pioneering force in Web3 gaming, Yat Siu’s journey to blockchain wealth is anything but conventional.
The Austrian-born entrepreneur and chairman of Animoca Brands has become one of the most influential figures in the decentralized tech world.
Yat Siu’s net worth is not publicly disclosed, but it was estimated to be around $100 million as of 2023.
The bulk of his wealth likely comes from the runaway success of Animoca Brands, a leading Hong Kong-based Web3 gaming and investment company.
In 2024, Animoca reported $314 million in total revenue, with holdings exceeding $538 million in digital assets and $300 million in fiat currency.
Born in 1973 in Vienna, Austria, Siu’s early life took a very different path from most tech entrepreneurs.
He spent his childhood immersed in music, following in the footsteps of his musician parents, though not by choice.
“It was something that other people wanted for me,” he told the South China Morning Post in 2001.
“I wasn’t particularly gifted, but the people I was in class with were musical geniuses. It was depressing to see how much better they were than me,” he added.
However, this early exposure to music led to his first experience with computers, which he used to enhance his musical studies.
In those early days, using a computer for music felt “like using a calculator in math class,” he recalled.
This hands-on interaction with technology eventually inspired Siu to start writing his own software.
His talents soon attracted the attention of Atari, which offered him his first job in the tech industry.
“The only thing that mattered was who I was virtually and online,” Siu told the Australian Financial Review in 2021.
“When I showed up at the office in Vienna, which was just a one-man operation, they were surprised,” he said, speaking of his first job.
“I was this Asian kid, but I still got the opportunity,” he added.
In 2014, Siu co-founded Animoca Brands. Backed by years of experience in the digital space, he launched the company with a belief that the internet should be open and inclusive.
Originally a mobile game developer, Animoca pivoted into blockchain, NFTs, and crypto.
“We saw NFTs and the ability to own digital equity, and it just felt right. This was back in 2017,” Siu told the Financial Review.
Since then, Animoca has invested in over 540 Web3-related ventures, including major players like OpenSea, Yuga Labs, Axie Infinity, and Polygon.
In 2024, the company reported bookings of $314 million, a 12% increase from the previous year.
Much of that growth came from its digital asset advisory services, which generated $165 million, more than double the previous year.
By the end of 2024, Animoca’s total assets were valued at approximately $4.3 billion, including nearly $300 million in cash and stablecoins, over $500 million in digital assets, and more than $560 million in minority investments.
Recent reports suggested that Animoca was preparing for an initial public offering (IPO) on U.S. stock markets. However, Siu clarified the situation in a conversation with CCN.
“During an interview, the Financial Times asked about Animoca Brands’ plans and perspectives regarding the U.S. market,” he explained.
“I commented that, given the more favorable U.S. regulatory environment that has emerged this year, we have firm plans to expand our activities in the U.S. market,” he added.
While Siu acknowledged that an IPO is a “possibility” for the future, he emphasized that there are no current plans to list the company.
“We believe in a near future where digital goods that can deliver direct value and ownership are going to significantly increase user engagement.”
“User generated content (UGC) and ‘build your own game’ experiences have been strong drivers of growth for the game industry.”
“Animoca believes in an open metaverse standard and that players should be owners of their game experience.”