New GTA 6 Details Coming in ‘Next 2 Weeks’ as Analysts Predict $100 Price Tag

• Insider Gaming’s Tom Henderson revealed that new information about Grand Theft Auto 6 — particularly its online mode — will be released within the next two weeks.
• Commentators have speculated that GTA 6’s massive development costs could lead to a higher price point.
• The highly anticipated entry is expected to introduce advanced AI for non-playable characters.

New details about Rockstar’s highly anticipated Grand Theft Auto 6 are just around the corner, according to Insider Gaming’s Tom Henderson.

The news comes as fans and commentators continue to speculate on the potential price of the decade’s biggest video game, with one analyst suggesting there is hope among industry insiders for a $100 price tag.

New GTA 6 Details Incoming

On an episode of the official Insider Gaming Podcast, Henderson teased that he will publish a new article within the next two weeks that will reveal fresh information about the game’s online component.

The teaser has sent the gaming industry into a frenzy, especially given Insider Gaming’s strong reputation for accurate early information on major titles.

GTA 6, expected to release in late 2025, is arguably the most anticipated video game of all time.

As the long-awaited sequel to 2013’s record-breaking GTA 5, industry experts predict the game could generate $3 billion in its first year of release.

GTA 5 has become one of the most successful entertainment products ever made, earning Rockstar an astounding $9.5 billion in revenue since its launch.

Much of that success has come from GTA Online, which has kept millions of players engaged through constant updates and the sale of in-game currency via Shark Cards.

GTA 6 Price Concerns

The potential price of GTA 6 has been a hot topic for years, mainly because of its long development time.

Unconfirmed leaks and reports suggest the game’s development cost exceeds $2 billion, far surpassing GTA 5’s $230 million budget.

If accurate, this would make GTA 6 the most expensive video game — and possibly the most expensive entertainment product — ever created.

In January, Epyllion CEO Matthew Ball said there was “hope” among some industry insiders that GTA 6 would cost between $80 and $100.

Ball explained: “Some game makers hope GTA 6 will be priced at $80 to $100, breaking the $70 barrier and helping $50 titles move up to $60, $60 to move to $70, $70 to $80, and so on.”

He argued that, adjusted for inflation, GTA 6 would be the “cheapest” game in the series if sold for $70.

“Packaged game prices have never been lower in real terms than they are today — even though development budgets are at all-time highs and player growth is slowing,” Ball said in his State of Gaming 2025 report.

“GTA 6 could reset packaged video game prices after decades of deflation, despite rampant cost increases,” he added.

Backlash To Higher Pricing

Some video game developers have publicly supported Ball’s points.

Michael Douse, publishing director at Baldur’s Gate 3 developer Larian Studios, commented on X: “You’re not supposed to say this out loud.”

“A good company raises salaries in line with inflation so that their staff don’t suffer, but game prices haven’t kept pace. This isn’t the reason the industry is struggling now, but it’s an uncomfortable truth,” Douse added.

However, these comments were met with backlash from gaming fans, many of whom argue that modern practices like downloadable content and season passes should already offset inflation without raising base game prices.

“I understand it for games like Elden Ring with no microtransactions or season passes, but for games that sell you DLC at every corner, nope — they’ve already found their way to deal with inflation,” one user wrote.

Ball later clarified on social media that he does not believe Rockstar will price GTA 6 at $100, predicting a base price of either $70 or $80 instead.

“I don’t think they’ll go to $100, although some have speculated as much. I’d bet they stay at $70, and if not, $80,” he explained . “What I said is that many in the market hope for $80 if not $99.99.”

Recently, Nintendo’s announcement of its flagship Switch 2 launch title, Mario Kart World, caused controversy with its $79.99 price tag.

GTA’s New Immersive AI

While details about GTA 6’s features remain limited, Rockstar’s latest entry is widely expected to significantly improve the quality of video games.

One highly anticipated feature is the use of AI to make non-playable characters (NPCs) behave more like real people.

Typically, NPCs in games follow scripted patterns or timelines.

Some titles, like the recently announced Kingdom Come: Deliverance 2, have introduced complete day-and-night cycles for NPCs — yet they still behave according to preset scripts.

However, in 2021, Reddit users discovered a patent application filed by Rockstar’s parent company, Take-Two Interactive.

The patent, titled “System and Method for Virtual Navigation in a Gaming Environment,” describes technology that would allow NPCs to navigate and behave dynamically and realistically within the game world.

“A need exists for an improved system for virtual navigation to overcome the limitations of conventional video game systems,” the patent reads.

Unconfirmed leaked footage from GTA 6 also shows that NPCs will reportedly no longer act as passive background figures.

This extra layer of realism could significantly advance the industry, setting a new standard for immersive gaming experiences.