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Trump Family DeFi Firm Scales Back World Liberty Financial Holdings

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Eddie Mitchell
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Key Takeaways
  • Trump’s family-linked firm has reduced its stake in WLFI from 75% to 40%.
  • The WLFI token sale raised $550 million.
  • USD1 has a $2.19 billion market cap, the fifth largest among stablecoins.

The Trump Organization is slowly pulling away from the decentralized finance (DeFi) project World Liberty Financial (WLFI) as it cuts its stake to just 40% in less than a year of launching, and it is now believed to be quietly selling off its stake to third parties.

World Liberty Financial

Per Forbes, Trump’s family-linked DT Marks DEFI LLC quietly reduced its stake in WLFI from 75% to “approximately” 60% in January 2025, shortly after the President’s inauguration.

This followed the WLFI token sale, which went live in October 2024 with an initial target of $300 million.

The extended WLFI token sale, which raised an additional $250 million for the project, concluded in March with $550 million raised. The project also raised additional capital across three private rounds.

One notable early investment came from TRON (TRX) founder Justin Sun, who reportedly purchased 2 billion tokens for $30 million. Sun followed this up on January 20, 2025, with an additional $45 million investment.

It’s unclear if Sun’s second investment in WLFI was for tokens or to acquire a stake in the firm. However, it does coincide with reports that the WLFI team was planning to sell off a portion to a third party in January.

However, according to WLFI’s website , the Trump family firm’s equity interests in WLFI now stand at 40%, which Forbes notes has happened in the past two weeks.

Digital Dollars

The Trump-backed DeFi project also launched a U.S dollar-pegged stablecoin, USD1, which has since garnered a market cap of $2.19 billion.

Testing its tech and giving WLFI token sale participants an early kickback, WLFI airdropped 47 USD1 to roughly 86,000 backers, totaling approximately $4,042,000.

However, the USD1 token currently carries a sturdy $2.19 billion market cap, ranking it fifth against competing stablecoins.

Interestingly, USD1’s market cap is currently propped up thanks to an Abu Dhabi firm’s decision to leverage $2 billion worth of USD1 to finalize its investment into Binance.

With the GENIUS Act currently making its way through Congress, stablecoins are set to become a mainstay in the U.S. digital economy.

Naturally, this has raised eyebrows over conflict of interest, which may also be a cause for the Trump family to distance themselves from WLFI and USD1.

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Eddie is a gaming and crypto writer at CCN. Covering the often weird and wonderful world of Web3 with an adoring, but skeptical eye. Prior to CCN, Eddie has spent the past seven years working his way through the crypto, finance, and technology industry. He began with PR and journalism with Bitcoin PR Buzz and BitcoinNews.com, eventually working his way to become a copywriter with a dozen firms, including the likes of Polkadot before returning to journalism in 2023. Having studied Radio production and journalism at University in the UK, Eddie spent a few years making podcasts and presenting on a local London radio station as he built up his writing chops. A lifelong skateboarder, Eddie can often be found at the skatepark or touring the streets looking for something new to try. That, or kicking back playing JRPGs on his original PSP.
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