Singapore-based ride-hailing platform TADA has partnered with TON to launch a Telegram mini-app that allows users to book rides without an authentication process.
The partnership lets users pay for rides with USDT and TON directly from their blockchain wallets, bringing a Web3 solution into the real world. Tada Mini is available to all users in Singapore, and the company plans to expand the service in the future.
The Web3 service allows users to book rides from the company directly in Telegram with no sign-ups or additional applications. Users can also put “their digital assets to practical use” and pay with TON or USDT-TON.
According to a blog post , the partnership aims to encourage more companies and individuals to adopt Web3 solutions into real-world practices.
“By integrating blockchain technology into daily services like ride-hailing, we’re helping users experience the benefits of digital assets without understanding the complexities of Web3,” TON Society wrote.
In the launch post, Harvey Kim, head of Korea at TON Foundation, said that strong partnerships with Web2 platforms are crucial to familiarizing people with Web3’s benefits.
“This partnership is a key milestone for us, as we look to continue TON blockchain’s growth across Southeast Asia,” he stated.
Traditional ride-hailing services like Uber and Lyft operate on centralized platforms, controlling the pricing, data, and policies.
Other Web3 ride-hailing services currently exist, such as India’s Drife , which is decentralized, meaning users and drivers govern the platform through decentralized applications.
Drife, like TADA mini, removes intermediaries, such as Uber or Lyft, allowing drivers to connect directly with passengers. Unlike traditional platforms, which charge drivers a significant commission, Drife does not charge drivers any commission. Instead, drivers pay an annual fee to use the application