Home / News / Crypto / Bitcoin (BTC) / MicroStrategy Hits the Brakes on Bitcoin Buying—Why Now?
Bitcoin (BTC)
3 min read

MicroStrategy Hits the Brakes on Bitcoin Buying—Why Now?

Published
Eddie Mitchell
Published
Key Takeaways
  • MicroStrategy is the largest corporate Bitcoin holder with a stash of 471,107 BTC worth $46.97 billion.
  • Only three of MicroStrategy’s Bitcoin purchases are in the red, running at a combined loss of $135 million.
  • Since launching its Bitcoin investment strategy, MicroStrategy’s stock has climbed 607.47% in the past 365 days.

Following a 12-week run of gigantic Bitcoin (BTC) purchases, a recent announcement from MicroStrategy Co-founder Michael Saylor may have signaled that its Bitcoin-buying spree could be on ice.

MicroStrategy on Hold?

Since launching its BTC gambit, MicroStrategy has acquired a whopping 471,107  BTC, an average price of $64,524.20 apiece, costing the firm roughly $30.39 billion.

MicroStrategy’s years-long Bitcoin gambit has paid off significantly, with the firm’s holdings now worth $46.97 billion. Of that, $16.51 billion is unrealized profits.

However, a Feb. 3 post from Saylor reveals that the firm has ended its 12-week BTC investment streak with no fresh purchases to report.

Furthermore, Saylor announced that the firm did not sell any class A shares as part of its “at-the-market” fundraising initiative.

The pause may be considered a “canary in the coal mine” scenario and signal potentially bearish action to come, especially given that the firm is already the largest corporate holder of BTC in the world.

Bitcoin’s Rising Cost

The first and most obvious reason for the pause may be a simple matter of timing. Bitcoin has been exceptionally volatile as it wavers around the $100,000 price threshold.

Since Nov. 25, 2024, MicroStrategy has made all of its purchases when BTC’s value was above $90,000 and $100,000.

Out of all the BTC investments made since it began in August 2020, just three are running at a loss because BTC has since retreated from these highs.

The purchases made  on Dec. 23, 2024 (BTC at $106,662), Jan. 21, 2025 (BTC at $101,191), and Jan. 27, 2025 (BTC at $105,596), constitute a total loss of just over $135 million.

Therefore, it’s very likely that the firm is eyeing the opportunity to make another bulk purchase. That, or there’s a chance that MicroStrategy’s latest stock sale effort yielded underwhelming results.

Was this Article helpful? Yes No

Eddie Mitchell

Eddie has been writing news and content primarily for crypto news and industry players over the past seven years. With an eye for the bigger picture, Eddie prefers to investigate the broader implications of a story, as well as explore the weird and wonderful world of crypto. He believes blockchain has already changed the world, but observes the space overall with a skeptical and adoring eye.
See more