CHZ, native to the Chiliz blockchain, has surged to its highest level since Oct. 7, lifting the asset back into the top 100 cryptocurrencies by market capitalization.
The move comes as 2026 begins, the same year the FIFA World Cup is set to take place.
This development has revived speculation that Chiliz’s price could benefit from a familiar narrative cycle tied to major sporting events.
Historically, CHZ has often attracted renewed attention in the months leading up to large tournaments, as market participants price in increased fan engagement.
The key question now is whether this rally reflects the early stages of another “tournament trade,” or whether broader market conditions will limit follow-through this time around.
At the time of writing, the CHZ price was trading at $0.042. This represents a 46% price increase over the past 30 days.
As stated earlier, the World Cup, scheduled to be held between June 11 and July 19, 2026, seemed to have influenced the rally.
Looking at the weekly chart, Chiliz’s price has broken out of a falling wedge.
Amid that, the Moving Average Convergence Divergence (MACD) has formed a bullish crossover for the first time since May 12.
Likewise, the Bull Bear Power (BBP) is positive. To add to this, it appears that bulls have defended the support near $0.027.
If sustained, the next target for the altcoin could be the resistance at $0.076. However, this will only be the case if bears do not intervene with full force.

Beyond the charts, Chiliz may also be positioning for increased traction into 2026.
Founder Alexandre Dreyfus recently indicated that he plans to unveil the project’s major initiatives for the year later this month.
“Happy New Year. In January 2026, I’ll be presenting Chiliz 2030: our biggest bet yet for Chiliz, Socios, and FanTokens. While the World Cup 2026 will be a global moment, what we’re building will last far beyond a month. We started 8 years ago — and we’re just getting started. Building one of the most concrete RWA + SportFi ecosystems in crypto,” Dreyfus noted.
Meanwhile, CHZ’s trading volume has spiked to its highest level in over a year, reaching $276.45 million at the time of this writing.
The fact that volume is expanding alongside the Chiliz price suggests growing demand and liquidity inflows are supporting the rally.
However, sustained upside will depend on whether volume remains elevated after the initial breakout, rather than fading once short-term traders take profit.
Beyond volume, holder behavior is also turning bullish.
Glassnode data shows that CHZ’s Holder Retention Rate has climbed to 97.62%, indicating that the vast majority of addresses continue to hold their positions rather than exit during the rally.
Generally, higher retention rates tend to reflect stronger holder conviction and a longer-term commitment.
For context, a retention rate of 80% would mean that eight out of every ten addresses that previously held a balance continue to have the asset.
Lower readings, by contrast, often suggest rising distribution, weakening confidence, or increased sell-side pressure.

With CHZ retention now nearing 98%, the data suggests that holders are staying put even as the price rises.
If sustained, this will likely reduce sell pressure and strengthen the Chiliz price rally.
In the short term, Chiliz’s price may have room to extend its rally, supported by an improving trend structure.
The shift is visible on the EMA setup.
At press time, the 20-day EMA has crossed above the 50-day EMA, forming a bullish crossover that often signals strengthening momentum when followed by sustained volume.
If this alignment holds and buyers maintain control, CHZ could push toward $0.048 as the next near-term target.
In a more bullish continuation scenario where demand accelerates, CHZ’s price could extend toward $0.065.
However, the upside case remains sensitive to sentiment.

If the World Cup narrative loses traction or broader risk appetite deteriorates, the move could fade, with CHZ potentially retracing toward $0.037 instead.