The Sidemen’s Las Vegas casino challenge left some members celebrating and Harry counting his losses, with the group reporting sharply different results from their gambling session.
Their new upload, Sidemen Spend 24 Hours in Las Vegas, follows a challenge to complete 100 activities across the city. Among the tasks was gambling $1,000, along with a separate slot machine challenge.
The casino segment arrives as gambling channels continue to surge in views on YouTube, while researchers warn that they can blur the boundaries between entertainment and gambling promotion.
The gambling sequence follows the group’s arrival at Park MGM, with group millionaire member Harry claiming, “This is when I become wealthy.”
“This is financial freedom right now,” Simon replied.
However, the group’s results were more mixed.
Josh and Simon win $2,000, while Ethan and Tobi are credited with $2,500.
Harry, meanwhile, lost $1,000.
Beyond occasional casino visits in entertainment videos, dedicated gambling creators are generating large viewing figures.
Casino-content website SlotsFan reported that channels in its database attracted 1.14 billion views between April and June 2026, compared with 850 million in the previous quarter.
Individual creators also recorded substantial increases.
According to the tracker, popular gambling creator Vegas Matt’s quarterly views rose from around 130 million to more than 176 million.
His channel also added 130,000 subscribers during the second quarter.
The rise of gambling content online has coincided with a rise in concerns surrounding its impact on younger viewers.
Research commissioned by GambleAware in 2025 found that gambling-related influencer content could make betting appear “rewarding” to children and young people.
The researchers found that young people who followed gambling influencers were more likely to regard gambling as “harmless fun” and use promotional codes.
YouTube has responded with tighter restrictions.
Changes in March expanded its rules regarding directing viewers to gambling sites or apps not certified by Google.
The restrictions cover links and logos displayed in videos.
Content promising guaranteed gambling returns can also be removed, regardless of whether the operator is approved.
Further changes in November expanded this enforcement to gambling involving items with monetary value, such as video game skins, cosmetics, and NFTs.