As competitive gaming scales into a billion-dollar industry, questions around identity, trust, and fairness have become more than academic. In a world where player reputations can lead to sponsorships, fame, and career paths, digital identity in esports remains largely broken, fragmented, siloed, and vulnerable to abuse.
CCN spoke with Fraser Edwards, co-founder and CEO of cheqd, the company powering Creds, a platform designed to solve these identity challenges through verifiable credentials and decentralised infrastructure.
With deep roots in digital identity, including roles at Accenture and leading the Known Traveller Digital Identity project, Edwards is now focused on bringing privacy-preserving, interoperable credentials to gaming, AI, and beyond.
Identity in esports, Edwards emphasized, has lagged behind the industry’s growth. “The industry evolved rapidly without a shared infrastructure for trust.”
He pointed out that most systems still rely on usernames and email accounts:
“This makes it easy for bad actors to impersonate others or re-enter competitions under new aliases,” Edwards noted. “That undermines fair play and reputation building.”
Edwards highlighted three key reasons:
In a landscape filled with bots and deepfakes, Edwards explained that cryptographic verification alone isn’t enough.
“In the Creds system powered by cheqd, credentials are cryptographically verifiable,” he said. “But the real assurance comes from the issuer.”
He noted that:
This composable model, Edwards emphasized, creates robust identity without forcing players to give up privacy.
“That’s exactly the kind of risk we’re designing against,” Edwards stressed.
He laid out a three-layer defense:
“These protections make spoofing far harder, while still letting players control their identity,” Edwards said.
Edwards was clear: “The last thing the space needs is another identity silo.”
He emphasized that Creds is built on:
“We’re not asking publishers to rip out what they’ve built,” he said. “We’re plugging into what already exists.”
“It’s like a digital passport,” Edwards explained. “You collect stamps wherever you go and decide when and where to show them.”
Edwards didn’t hesitate: “The player controls their data. That’s the core principle behind Creds and cheqd.”
He outlined how it works:
“Just like in the real world,” he said, “the issuing party is responsible for what they put their name to.”
“Yes,” Edwards confirmed. “If a result is invalidated due to cheating or appeal, the credential can be revoked by the original issuer.”
He explained that:
“This gives organizers a tamper-proof way to reflect outcomes. Over time, we may even see shared or community-led governance,” Edwards noted.
“We’re very deliberate about how we approach monetization,” Edwards said. “This space doesn’t need another pay-to-play scheme.”
He emphasized:
“We make money when the ecosystem grows — not by locking players out,” Edwards said.
“The goal isn’t to gatekeep,” Edwards said. “It’s to level the playing field.”
Today, newer players are already disadvantaged, he noted:
“With Creds, players can build a record from day one. It grows with them and belongs to them.”
He added that premium events might still have credential requirements—“just like needing a leaderboard rank—but the process becomes fairer and more transparent”.
“That’s one of the most important things to get right,” Edwards emphasized.
Creds was built to support:
“You don’t need a huge tech team or budget,” he said. “Credential issuance can be set up in a few clicks.”
Edwards pointed out that grassroots organizers benefit too:
“A local win becomes part of a player’s verifiable journey,” he added.
Edwards was direct: “This isn’t surveillance tech. It’s player-first infrastructure.”
He explained that:
“If they don’t want to share a credential, they don’t. If they want to compete under a pseudonym, they still can,” he noted.
“We’re giving players the choice to prove trust, without giving up freedom.”
When asked whether verifiable credentials risk over-quantifying gaming, Edwards was clear that Creds is designed to enhance meaningful moments, not reduce play to data points.
The system is entirely opt-in. Not every match or moment becomes a credential, and players decide what’s worth recording or sharing.
“The goal isn’t to turn fun into a transaction,” he said. “It’s to make sure that when something does count, it can count fairly and the player owns it.”
He concludes by underscoring that the mission behind Creds is not to gamify identity, but to protect what makes gaming valuable: freedom, creativity, and trusted recognition when it truly matters.