Vogogo is setting their sights on the European bitcoin market and all the untapped merchants it has to offer. By setting up a strategic business partnership with eMerchantPay, cryptocurrency merchants based in Europe can accept credit and debit card transactions from any customer in the world, as long as they utilize Vogogo and eMerchantPay. According to an official statement, the integration between eMerchantPay and Vogogo is well advanced, with Vogogo expecting a beta launch of their card processing later this month.
Vogogo CEO Geoff Gordon said of that the company is quite happy to make the announcement of their European expansion.
“We are very pleased to make this announcement. Our focus for this year is all about growth and expanding our service offering to target markets. Opening the European market is a significant step towards reaching our business goals.”
Focusing on risk management and payment processing, Vogogo claims to have been bringing new clients to cryptocurrency throughout the second-half of 2014. They expect that their currently existing clients in Europe will immediately integrate the new openings into their platforms. Vogogo also claims that they’re actively boarding new crypto-clients onto their platform, who may assumedly take advantage of this new development.
Yoni Roth, the managing director of E-Comprossing or ‘ECP’ which is a division of eMerchantPay, shared the enthusiasm with Gordon in a statement. He said they’re excited to bring these type of transactions to the European cryptocurrency market, commending Vogogo for their services.
“Their knowledge, unique technology offering combined with industry leading risk management capabilities give us the comfort to effectively enter this space along with them.”
Vogogo is a publically traded payment company that was founded in 2008, well before cryptocurrency took off. Their time in the space seems to be enough to catch the eye of their new partner, and the world might just become a bit smaller with the opportunities for merchants to follow.