Tony Gallippi, founder and CEO of BitPay, will speak on “Bitcoin: The Basics for You and Your Business” during the Food Marketing Institute (FMI) Asset Protection Conference on Tuesday, March 10, 2015 at the Peabody Memphis in Memphis, Tenn. Gallippi will speak from 11:15 a.m. to 12:15 p.m. on the second day of the conference, which runs March 9 to 12.
The FMI is one of the nation’s largest organizations for food retailers and suppliers. Its Asset Protection Conference gives food retailers and suppliers a chance to learn about the key asset protection and payment challenges they face.
Gallippi’s presentation marks the first time FMI has invited BitPay to speak.
“As a trade association representing more than 1,200 food retail brands, we aim to inspire dialog around topical trends that have – or could have – an impact on our industry,” said Heather Garlich, FMI director of media and public relations.
“By inviting the CEO of BitPay, we are helping our members stay ahead of trends regarding future payment technologies, their impact on businesses as well as the economy.”
The conference program notes that BitPay has more than 40,000 merchants worldwide accepting bitcoin for their goods and services. Gallippi’s presentation will focus on educating merchants and service providers on digital currency and its practical application in a commercial economy. The presentation is designed to educate attendees about bitcoin in an easy-to-follow and why it is changing digital payments.
“Payment technology companies, or companies surveying these trends, are often on our education programs for conferences and conventions,” Garlich said. “Payment security and technology, in addition to the legislative and regulatory issues surrounding swipe fees, are among our issue areas at FMI.”
In addition to addressing asset protection issues, the conference also covers fraud mitigation, safety, data security, cybersecurity, cybercrime, risk management and other topics.
For information about the Asset Protection Conference, visit www.fmi.org/industry-topics/asset-protection