ChangeNOW For Business is a modular, full suite of non-custodial, B2B crypto integration solution. It covers a broad range of services, from simple white-label solutions to directly facilitating a business’s entire blockchain infrastructure.
The platform is designed for businesses looking to try out or delve deeper into crypto, but aren’t willing to dedicate the workforce and development time to building blockchain solutions from scratch.
Whether you’re just looking for an easy way to add crypto payments to your e-commerce site or a TradFi enterprise looking to offer exchange functionalities, ChangeNOW For Business has a solution for you.
In this guide, we’ll be covering everything ChangeNOW For Business has to offer, what kinds of businesses it fits into, and how it can help you turn a profit.
Disclaimer: The information provided on this website is for informational purposes only and should not be considered as financial, investment, or legal advice. Cryptocurrency investments are volatile and high-risk in nature. Consult with a qualified financial advisor and/or tax professional before making any investment decisions. We are not responsible for any loss incurred due to the use of information on this website. Do your own research and exercise caution. Don’t invest unless you’re prepared to lose all the money you invest.
Affiliate disclosure: This website may contain affiliate links, which means we may earn a commission if you click on a product link and make a purchase/register.
Key Takeaways:
- Building blockchain functionality from the ground up is costly and time-consuming. ChangeNOW For Business lets you offload that burden and quickly start offering Web3 features to your users.
- ChangeNOW For Business is a suite of solutions. Carefully consider your business needs to choose which ones you need.
- For a free, no-code way to integrate crypto into your business, ChangeNOW’s white-label solutions are some of the best on the market.
- The ChangeNOW exchange API is one of the most robust on the market, with 99.99% uptime and a low latency of 350ms.
- ChangeNOW handles all post-integration maintenance for its solutions so that you can focus on your core business.
Quick Verdict - Is ChangeNOW For Business good for your company?
ChangeNOW For Business covers a wide range of business types. Built on a secure, robust platform with 99.99% uptime and low latency, ChangeNOW For Business can work at any scale.
Different parts of the package suit different businesses. For crypto-focused and fintech businesses, the ChangeNOW exchange API gives you full-fledged exchange functionalities with 1,500 tokens available, more than 2 million trading pairs, fiat on/off ramps, and a deep pool of cross-chain liquidity.
eCommerce, iGaming, and other customer-focused businesses will benefit from ChangeNOW’s crypto payment processing and fiat on/off-ramp solutions.
Smaller businesses, as a whole, can easily set up crypto integration with ChangeNOW’s no-code white-label solutions.
For media companies, influencers, and company executives, ChangeNOW offers partnerships where you earn for every user and business you refer to the platform.
However, there are some business types where ChangeNOW For Business isn’t the right choice. ChangeNOW’s features are oriented toward regular users, so businesses needing advanced trading features like margin trading or options will be better off with a different provider.
Similarly, businesses that need fully custodial solutions or require sophisticated, pre-built regulatory compliance infrastructure won’t find what they need at ChangeNOW.
What Is ChangeNOW For Business?
ChangeNOW For Business is a comprehensive, modular suite of financial solutions giving businesses everything they need to handle crypto payments, swaps, fiat on/off ramping, and more.
The platform offers non-custodial exchange solutions, whether via API-based integration, a web widget, or its white-label products. Each of these will give your business full access to ChangeNOW’s deep, cross-chain liquidity with 1,500+ tokens across 2 million+ trading pairs.
For a deeper look at the ChangeNOW exchange itself, take a look at our dedicated ChangeNOW review.
Overview of ChangeNOW’s core products
ChangeNOW For Business is a modular infrastructure suite that allows you to pick and choose which products you need. Below, we’ll break each of these down to see if they are right for your business.
Crypto Exchange API
The most sophisticated of ChangeNOW’s business solutions is its crypto exchange API. By integrating the API, you can offer your users all of ChangeNOW’s features and assets through your platform. It works seamlessly on both web and mobile, and provides a dashboard where you can track transaction progress and user activity on your platform.
This gives you access to more than 1,500 tokens across 2 million+ trading pairs, along with seamless cross-chain swaps. You can also offer all of ChangeNOW’s flexibility, allowing users to choose between fixed or floating rates, as well as optional fiat on/off ramps.
Outside of asset variety, the biggest reason ChangeNOW is one of the leading crypto exchange API providers is its performance. The API has minimal latency of just 350 ms and extremely consistent 99.99% uptime.
In addition to comprehensive documentation, ChangeNOW provides its partners with direct support throughout the integration process. All partners have access to 24/7 support and a personal manager who is educated on your business.
After integration, ChangeNOW ensures a hassle-free experience by handling all maintenance and issuing a 10-minute warning before any potential performance issues.
Crypto Exchange Widget
The crypto exchange widget is a simpler way to give your users access to ChangeNOW through your platform. It’s a low-code solution designed for SMBs, startups, and media companies that goes right into your website.
For WordPress websites, the process is made even easier through the ChangeNOW WordPress Crypto Exchange Plugin. You can simply install the plugin, customize the features you want to offer, and give your users access to most of ChangeNOW’s entire toolkit.
The widget offers onboarding assistance for fiat-to-crypto customers and access to its full host of 1,500 tokens. All assets on the platform are interchangeable, totaling over 2 million trading pairs, some of which are exclusive to ChangeNOW.
On the customization front, you can set your profit levels, adjust the order types you allow (standard and floating-rate), and choose which exchange pairs to support for maximum earnings.
To ensure a smooth experience, ChangeNOW offers its partners 24/7 customer support, alongside a personal manager for your business. On top of this, they handle all post-integration maintenance so you can focus entirely on your business.
White Label Solutions
For product managers, startups, and smaller businesses looking to take their first steps into crypto, ChangeNOW has a host of white-label solutions. These require zero technical expertise to set up and cost almost nothing to get started.
The first is ChangeNOW’s white-label crypto exchange. It lets you launch a fully featured crypto exchange website under your own name and brand. Here, ChangeNOW powers the entire blockchain infrastructure, providing you with its swap engine, liquidity, and website infrastructure. All you need to do is configure your fees, supported assets, and interface from the built-in dashboard.
Next is the ChangeNOW non-custodial, white-label crypto wallet. Similarly to the exchange, it comes pre-packaged with all the assets you need to offer full wallet functionality to your users. These include storing crypto and NFTs, facilitating fiat-to-crypto purchases, staking support, and more.
On the technical side, ChangeNOW offers support for the App Store and Google Play, as well as wallet account setup. In addition, they offer free technical and marketing support to white-label partners.
The last of ChangeNOW’s white-label products is its white-label Telegram exchange bot. It lets you set up a Telegram bot that allows your community to execute swaps in Telegram. If you already have a Telegram bot, ChangeNOW’s solution lets you easily set up monetization for the existing bot.
As one of the few freely available white-label Telegram exchange bots out there, it’s one of the easiest, low-risk ways to expose your business to the world of Web3.
Asset Listing & Liquidity Solutions
For startups that are looking to, or already have launched their own token, ChangeNOW For Business offers liquidity, asset listing, and bridging solutions.
First off, you can list your token and create a paired pool through ChangeNOW’s Liquidity Provision service. For this, all you need to do is provide liquidity, choose an asset to create a pool with, and set a starting price. From there, ChangeNOW handles everything, including demand-based dynamic price discovery that considers trading volume and supports more than 110 networks.
The optional Liquidity Provision service isn’t free initially. However, it offers flexible 6-month terms with free extensions if your token’s trading volume exceeds $100,000.
Alternatively, you can use ChangeNOW’s Standard Asset Listing Service. To be eligible for a free listing, your token must be listed on a CEX/DEX, be trackable on CoinMarketCap, and have sufficient liquidity to support continuous trading.
If you’ve created a token, but it’s not ready for exchanges, you can use ChangeNOW’s Multichain Bridge. It allows you to connect your token to another asset or a network with zero service fees.
Partner Programs
The last solution in ChangeNOW For Business’s arsenal is its Partner Programs. These are split into two types:
- Referral: Gives you access to ChangeNOW affiliate links. Then, you get a cut of every transaction made through your affiliate link. This is ideal for influencers or public-facing media companies covering the Web3 space.
- Affiliate: Designed for high-level professionals and B2B startups. The Affiliate Program lets you earn up to 25% of net profits on crypto projects you refer to ChangeNOW business solutions.
How ChangeNOW Makes Money (And How You Can Too)
ChangeNOW turns a profit through transaction spread. Whenever a swap is executed on the platform, ChangeNOW takes a small cut. What this means for you as a partner is that, instead of charging you, ChangeNOW’s revenue model is designed to make money with you.
Let’s take a look at the two ways you can use these aligned incentives to turn a profit for your business.
Integrating ChangeNOW Exchange Features
The first way you can earn money with ChangeNOW For Business is by integrating its exchange features with your platform. No matter whether you do this via its widget, Telegram bot, or full API integration, you’ll get a cut from each transaction made through your platform.
This way, your business and ChangeNOW both earn when a transaction happens on your platform, aligning your business incentives.
The commission structure itself is flexible and starts from 0.4% per transaction. Some assets, trading pairs, and swap sizes offer greater commissions, but even the minimum 0.4% is well above the industry average.
In addition to the base rate, you can set your own additional fees for each transaction. Notably, ChangeNOW doesn’t take a cut of this, and you’re left with the full profits.
Notably, the overhead for maintaining this model is minimal. ChangeNOW handles all post-integration maintenance and provides 24/7 support for issues such as incorrect network deposits and duplicate transactions.
Overall, this model is ideal for businesses handling users’ funds directly or TradFi fintech platforms looking to make the foray into Web3.
Earn Through Affiliate Partnerships
Businesses that don’t directly handle large volumes of user funds can still turn a profit with ChangeNOW. With the ChangeNOW Partner program, you can earn money by referring users to the platform or by introducing crypto projects to ChangeNOW business solutions.
For influencers and community managers, you can get paid every time a transaction is made through your affiliate links.
Meanwhile, media companies can make the most with ChangeNOW’s affiliate program. When a new project signs up for any of ChangeNOW’s solutions through your link, you can earn up to 25% of their income.
Thus far, the ChangeNOW partner program has resulted in over 1,000 active affiliates, averaging $5,853 per month. In total, ChangeNOW has paid out more than $12 million to its affiliates.
Taking Your Profits
You can see all of your ChangeNOW For Business earnings on your partner dashboard. You can withdraw any amount from this at all times in your choice of 11 cryptocurrencies or any fiat currency. This gives you full flexibility on how you want to receive your funds once you’ve turned a profit.
Crypto withdrawals are near-instantaneous, while fiat withdrawals may take slightly longer to process.
Integration
Once you’ve identified the ChangeNOW business solutions you’d like to use, you’ll need to integrate them with your existing systems. While overall, ChangeNOW’s integration experience is extremely smooth, there are still differences across products.
The most difficult integration is with the ChangeNOW exchange API. ChangeNOW provides comprehensive API documentation for both mobile and web platforms, but integrating it still requires significant technical know-how. You can either build an exchange from scratch using the API or simply integrate it into an existing platform.
Thankfully, ChangeNOW offers 24/7 customer support for API integration. On top of this, partners opting for this approach gain access to a personal account manager to make the experience as seamless as possible.
How long all of this takes will depend on your level of customization(such as requesting fiat on/off ramps) and the skill level of your dev team. Generally, you can expect integrating ChangeNOW as a crypto exchange API provider to take 1-4 weeks.
Integrating the crypto exchange widget is significantly easier and is enough for most SMBs and startups. Here, you simply embed a pre-built JavaScript code into your website and configure what features you want to offer and your profit parameters from the dashboard. For WordPress websites, the process is even simpler, with the ChangeNOW WordPress Crypto Exchange Plugin doing all of the heavy lifting.
Finally, ChangeNOW’s white-label solutions are the easiest to integrate. Every one of these, including the Telegram bot, can be integrated with zero coding involved. This makes them ideal for bootstrapping or startups looking to test how crypto would fit into their business.
Performance & Infrastructure
Overall, ChangeNOW For Business delivers enterprise-level performance across all its solutions. ChangeNOW’s current infrastructure is built to withstand even the most active markets, handling millions of transactions each month.
| Availability Rate |
Response Speed |
Available Tokens |
Liquidity Sources |
Accident Warning Time |
Maintenance Model |
| 99.99% |
350ms |
1,500+ |
Mix of top DEX and CEX like Binance, OKEx, and Kucoin |
10 Minutes |
Fully maintained by ChangeNOW post-integration |
Security & Compliance
The ChangeNOW exchange itself is one of the safest crypto exchanges out there. This focus on safety on the B2C side has led to ChangeNOW business solutions being built with the highest level of security.
ChangeNOW incorporates best practices of recognized security frameworks such as SOC 2 Type II and ISO 27001. SOC 2 Type II evaluates controls related to availability, privacy, and infrastructure security across a platform. Meanwhile, ISO 27001 focuses on risk assessment, information security management systems (ISMS), and continuous monitoring practices.
ChangeNOW claims to offer high platform availability, with reported uptime of up to 99.99%. This suggests the platform is designed to remain operational even during periods of high market volatility.
To account for unforeseen circumstances, ChangeNOW offers a 10-minute accident warning time if performance falls below predetermined targets. No matter if this happens due to blockchain congestion, limited liquidity, or other reasons, you’ll be ready in advance.
Finally, ChangeNOW’s fully non-custodial infrastructure also minimizes your security and regulatory burden while maximizing users’ security. By not directly holding user funds at any step of the transaction, ChangeNOW’s services are exempt from most crypto regulations. Furthermore, the lack of direct custody makes ChangeNOW and its partners a far less attractive target for malicious actors.
Pros and Cons of ChangeNOW For Business
Here’s a quick snapshot of our ChangeNOW For Business review, highlighting what's good and what could be improved.
Pros
- Multiple no-code, white-label solutions for SMEs and startups.
- Deep pool of liquidity sourced across CEX and DEX partners.
- Flexible commission structures.
- Fiat on/off-ramp support available.
- Zero maintenance expenditures post-integration.
- Massive asset variety with over 1,500 cryptocurrencies across 2 million+ trading pairs.
Cons
- The exchange API isn’t feature-rich enough to target professional traders.
- While offering regulatory guidance, ChangeNOW doesn’t provide direct legal counsel on compliance with local laws and regulations.
- Pricing details aren’t publicly available and are negotiated on a per-business basis.
Pricing
ChangeNOW For Business doesn’t have a fixed pricing schedule. This is the standard for all-inclusive B2B crypto infrastructure providers. However, volume-based partner tiers do exist, with higher-volume partners gaining access to exclusive features and discounts.
However, some of its features are free, regardless of the business's scale or integration type. Notably, this includes ChangeNOW’s exchange API itself, white-label exchange, and white-label Telegram bot.
As for commissions, they start from 0.4% per transaction and scale up depending on partner tier, asset, trading pair, and swap size.
For affiliates, ChangeNOW provides up to 25% of the lifetime earnings of referred clients.
Who Should Use ChangeNOW For Business?
Between self-maintenance, deep liquidity, no-code options, and a full suite of tools, ChangeNOW For Business is a great choice for most companies looking to incorporate crypto.
However, what tools are useful will vary from business to business. Let’s take a look at some different business types and how they benefit from ChangeNOW:
- Fintech Companies - Integrate full crypto support alongside fiat services via white-label solutions or ChangeNOW exchange API.
- Web3 Startups - List your own token with deep liquidity support, or deploy exchange-adjacent services through white-label solutions.
- Token Developers - Launch your token with pre-established trading pairs, multi-bridge support, and day 1 liquidity.
- iGaming Operators - Easily handle crypto deposits/withdrawals and fiat on/off ramps.
- Community Managers & Media Outlets - Monetize your audience through referral programs.
- TradFi Brokers/Exchanges - Enable full crypto support and monetize existing Telegram bots.
- Web3 Communities - You can launch a monetizable Telegram bot.
- Outsource Software Development Companies - Use the crypto exchange widget to provide full exchange services without wasting development time.
Businesses that won’t benefit from ChangeNOW are a much narrower category. You should reconsider using ChangeNOW if your business needs:
- Advanced trading features such as options, margin trading, and advanced order types.
- In-built regulatory compliance tools.
- Fully custodial solutions, all of ChangeNOW’s B2B products have limited customization options by design.
Final Thoughts
ChangeNOW For Business is among the most comprehensive crypto infrastructure providers on the market. Its modular suite consists of everything you’ll need to integrate crypto into your business.
For startups and SMBs looking to take their first steps into crypto, ChangeNOW offers no-code, white-label solutions that can be up and running almost immediately. Uniquely, it offers a white-label Telegram bot that lets you monetize a pre-existing bot on your channel.
For larger businesses, ChangeNOW offers full API access with flexible profit levels, 99.99% uptime, and some of the most secure infrastructure on the market.
Overall, if your business is looking to expand into crypto, you can’t go wrong with ChangeNOW For Business.
Frequently Asked Questions
ChangeNOW for Business is a full suite of Web3 fintech solutions. It provides businesses with everything ranging from crypto payments and custody to full exchange API access. Between minimal latency, 99.99% uptime, and ChangeNOW handling all of the maintenance duties, ChangeNOW For Business is one of the most efficient crypto infrastructure providers on the market.
The ChangeNOW API allows you to route transactions on your platform through ChangeNOW. This way, your users are connected to ChangeNOW’s liquidity network and can execute swaps directly from your interface. You can give your users access to any of ChangeNOW’s 1,500+ tokens and 2 million+ trading pairs, as well as all of its features, including customizable rates.
Yes. ChangeNOW API is entirely free to use. On top of that, you can withdraw profits from the API in 11 cryptocurrencies or fiat.
It depends. The lowest rate you can earn with the ChangeNOW API is 0.4% per transaction. However, that doesn’t include any additional fees of your own, as well as flexible commissions depending on the asset, trading pair, or volume. Overall, there’s no real limit to how much you can earn through ChangeNOW, as your earnings are a percentage of the swaps done on your platform.
Yes. ChangeNOW is an entirely non-custodial exchange. However, ChangeNOW For Business can handle all custody matters for your business if you don’t have the necessary infrastructure.
Yes. For deposits, ChangeNOW supports a range of fiat on/off-ramp partners, and their services can be packaged with ChangeNOW’s white-label solutions. As for your earnings through the ChangeNOW API, those can be withdrawn in any of 11 fiat currencies.
Yes. ChangeNOW offers no-code, cost-free white-label solutions that can be quickly integrated with your operations. For startups ready to build more thoroughly, ChangeNOW’s API and widget fit easily into most startups’ infrastructure.
ChangeNOW For Business offers 24/7 access to a personal manager for all partners. On top of all this, ChangeNOW handles maintenance, so you can focus entirely on your users.
Ilija is a CCN writer with 7 years of experience covering all things crypto. Ever since a fateful run-in with Litecoin in 2013, he's been an avid investor and writer in the space. When he's not maniacally hacking away at his keyboard, Ilija spends his time either hiking in nature or holed up in his apartment gaming.
