This is a sponsored story.
Online video content is one of the fastest growing media, estimated to be a $30 billion market by 2018. Growth rates average between 15% and 30%, depending on country, while traditional television stagnates. YouTube alone has more than 1 billion users, about a third of all people online.
While Internet video expands at a rapid pace, video content creators and users are not reaping their fair share of the revenue. Enter Viuly, a multi-media development company seeking to revolutionize online video using a blockchain-based decentralized video sharing platform.
Advertising revenue for online video runs into hundreds of billions of dollars. Centralized video sharing platforms hold the lion’s share of this ad revenue. As a result, the content creators earn a paltry sum for creating videos, while users get nothing.
Blockchain-based, decentralized video sharing can reward all participants, Viuly’s team contends.
Through Viuly’s platform, content creators will be paid up to 65% of ad revenue and users will receive 25%.
Viuly offers the first video platform in the world to pay users to watch free videos.
To learn more about Viuly visit the website at viuly.com
The blockchain-based video sharing platform is fully decentralized and has no single point of failure. The platform is built on the IPFS protocol, allowing files to be stored in a distributed network without a shared control center. Anyone will be able to use the extra space on their hard disk to store videos uploaded to Viuly and receive VIU tokens in exchange.
Full data encryption helps prevent theft of content, in cases where a video is not intended for public viewing or shown only for a fee. There will be no information stored about the size of the files or where they are stored, preventing unauthorized blocking of individual videos and channels.
Four Possible Income Streams
There are up to four income streams available to video uploaders. Content creators can publish free videos and receive VIU donations, earn 65% from the ad revenues, sell their premium content on a per-view basis, or make their video channel subscription based, where subscribers pay VIU tokens to access the authors’ videos. Up to 90% of the revenue can be earned from pay-per-view, subscriptions and donations.
With Viuly’s accurate, transparent and blockchain auditable viewer statistics, advertisers will be able to reduce fraud viewing, delivering a more efficient marketing campaign.
Decentralization delivers zero censorship, zero content restriction and zero video blocking. If content is flagged as a potential violation of community standards, the platform alerts moderators, who are randomly selected from users with the highest ratings on the platform. If a violation is confirmed, the video is deleted and the user rating is downgraded.
VIU Token And Crowdsale
Founded by a team with credentials in corporate management, blockchain business development, marketing, promotional strategy and backed by a seasoned fintech advisory, Viuly will launch a pre-ICO on Oct. 10, 2017.
VIU tokens, ERC20 tokens issued on the Ethereum protocol, will provide fully transparent payments, anonymity and decentralization. They provide a tool for transferring value between advertisers, content creators, users and other people supporting the network.
A marketplace for goods and services on the platform will provide intrinsic value to the tokens, the only tokens the platform will use. Additional tokens will not be created, thereby increasing the value of existing tokens.
The platform will launch Sept. 25, allowing users test some of the functions.
New users will receive welcome bonuses through Oct. 30. They will receive 50 VIU for signing up, 100 for uploading their first video, and 50 for referrals who register and confirm their email address.
There will be two crowdsales. A total 550 million VIUs will be sold at a rate of 2,000 VIU per ETH. A maximum 30 million VIUs will sell with a 40% bonus for the three-day pre-ICO beginning Oct. 10, 2017. The 10-day public ICO will begin on Nov. 1, 2017 through Nov. 15, 2017.
Viuly benefits from the vast experience of its founding team, with specialists in corporate management, blockchain business, marketing development, promotional strategy and project development. It also relies on support from an established financial technology advisory.