McDonalds UK is holding an online competition to submit a custom burger which is then subjected to voting to decide which creations will stand a chance of being served in restaurants for a week. The DogeCoin community quickly took the opportunity to submit a whole load of shibe-related burgers and vote them to among the top competitors in the competition at the present time. The most popular of which is the McDogeCoin by “John Smith” that will include:
- Cheese & Herb Topped Ciabatta Bun
- Crispy Fried Onions
- Spicy Salsa Sauce
- Black Pepper Cheese Two Slices
- Chopped Iceberg Lettuce
- Maple Cured Streaky Bacon
- 100% British & Irish Beef
[dropcap size=small]T[/dropcap]he twelve top burgers that people vote for will be tested by judges at the McDonalds test kitchen. These twelve will then be narrowed down to five scored on “taste” and “appeal”. McDonalds will likely use this stage to doctor the burgers to what they want in stores and will likely filter out any names they would deem inappropriate. This might prove an issue for the DogeCoin community and their plans to get the DogeCoin name into UK McDonalds restaurants. On top of this the website rules insist on one vote per user. The final five burgers will be served for a week in over 1,200 McDonald’s up and down the United Kingdom.
If the McDogeCoin plan succeeds, it could reverse the decreasing DogeCoin price trend of late. DogeCoin is in contrast to many other altcoins lately which have followed the Bitcoin price increase while DogeCoin failed to do so. Despite this fact, the community is as active as ever moving forward after the success of the Josh Wise Nascar sponsorship into this new campaign to involve DogeCoin covertly in one of the largest corporations in the world. On the other hand it could be possible that marketing efforts such as this might not be enough to stand out and create a profitable currency going forward. Likely as the altcoins which have performed the best recently are those which have innovated technically, most notably Darkcoin and Nxt.
The DogeCoin community is as optimistic as ever throughout the trouble with regular posts on /r/dogecoin by users saying they aren’t worried about the price in an attempt to convince other members to adopt the same attitude.
Reddit user cregister posted:
Dogecoin price has been basically flat since April 25th… and that is incredible, considering we’re living through a unique period in Dogecoin’s early history where the Dogecoin supply is inflating by 300% this year. For Dogecoin’s price to remain flat while the coin supply is growing so rapidly speaks to the underlying strength of the coin and the success of the recent PR/marketing/awareness campaigns. Once the Dogecoin supply inflation rate drops to just 5% (early 2015), don’t expect the price to remain flat anymore. It’s going to the moon.
and Nethaine posted:
I’ll take all the negativity in the sub and raise all you ppl that whine too much. Buy a asic miner and fight the drop. I`m truly an investor, I have a lot riding on this coin. Have dumped a lot of money into Doge and I’m NOT running away like a little girl because the price is dropping. I’m a shibe, I’ll always be a shibe.
But only time will tell if community efforts are enough to re-awaken Dogecoin and put it on track with how the rest of the market has been performing recently. Whatever happens it will surely set a president for what works for altcoins marketing and community or technical innovation.