By CCN.com: Just because Elon Musk is wearing an SEC muzzle on Twitter, doesn’t mean he is taking a hiatus. Instead, the Tesla boss is ...
By CCN.com: Just because Elon Musk is wearing an SEC muzzle on Twitter, doesn’t mean he is taking a hiatus. Instead, the Tesla boss is going full-troll and tweeting about anything and everything (except of course financial details about his car company). His latest rib-tickler is a humorous plan to change Tesla car horns to sound like a goat, and not just any goat.
That’s right, the Taylor Swift “Trouble” Goat is in his cross hairs, and what a gloriously funny alternative that would be to the monotonous sound of regular horns in traffic. Reading between the lines, it is obvious what he is inferring here. Using the popular acronym, G.O.A.T or “Greatest Of All Time,” he is suggesting that his cars are the best ever. The SEC will certainly be pleased he is keeping his positivity under the cloud of an emoji, and not hard numbers.
The Musk Twitterverse’s subtle reference was lost on a number of his followers. One even took the opportunity to slyly ask for other farmyard sounds. Naturally, ever a man of his people, Musk appears happy to oblige.
As much fun as this all is, it did distract a little from the main Tesla headline on Thursday. The company believes there will be serious shortages of metals used to construct batteries for electric vehicles. Copycat moves from different car manufacturers diving headlong into EVs is accentuating this problem.
If we follow the presumption that Mr. Musk is suggesting Tesla cars are the best, he has two strong arguments. Firstly, they are the most celebrated electric cars ever made because they were pioneers in this field. They make an incredible product and it’s arguable that Musk has created a brand that sits alongside Apple, as the most iconic of its generation. Secondly, if you put them up against regular gas-powered cars, they are quieter, apparently safer, often quicker and loaded with far more tech. As my neighbor put it about his own Model S, Tesla is the new car that keeps getting newer, due to all the downloadable updates.
Amidst all the noise it is easy to lose perspective of what Elon Musk has achieved with Tesla. No-one has ever scaled a car company at the breakneck speed he has. To get it to be worth more than GM and Ford at one point was a staggering achievement. Tesla fans typically overreact to negative news stories because they care so much about seeing the brand succeed. Elon is guilty of this too. However, it is this attitude that has dragged Tesla from a Roadster that didn’t work to the top-selling luxury car in the USA
Elon Musk believes Tesla make the greatest cars of all time, and he wants the horn to prove it. Alternatively, he just really likes that goat’s rendition of Taylor Swift.